A Letter from Tim Horton’s

12 Apr

Got a letter about my upcoming book.

Well. Got a letter today from Tim Horton’s Brand Marketing and Advertising division. They are concerned about the use of their brand in my upcoming novel. I’m not surprised, I guess. Their concerns are legitimate. They just want to know what I’m up to. I’ll comply with whatever they want me to do.

Nonetheless, this is not going to contribute to my getting a good night’s sleep tonight. I’m just on such a bare bones budget and I hope I don’t end up having to spend money on lawyer bills.

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3 Responses to “A Letter from Tim Horton’s”

  1. box761 April 12, 2012 at 5:29 pm #

    Was wondering if there would be copyright infringement issues… I hope they go with the spirit of it, really… How can they object?
    Good luck Leo – I am captivated by this journey you’re on.

  2. Jill Robinson April 12, 2012 at 6:56 pm #

    Eeek, I wondered that too…got me thinking about the importance of copyright….your copyrighting of your book…their copyrighting of their slogan…. I hope they are nice about it but it IS a corporation, not a nice man named Tim Horton…wish it were…. Good Luck with it, Leo!

  3. Ray Merriam April 12, 2012 at 11:56 pm #

    Being an old marketing & communications guy from way back when that was my first thought when I saw your book title Roll Up the Rim A Novel …Don’t want to sound like an alarmist but Possible brand likeness, brand infringement, trade mark infringement or copy right infringement was my first thought …but knowing that your a pretty smart cookie I just figured that you likely already touched base with TIm’s before hand just to be on the safe side….but then again being the entrepreneurial type that I am also just figured you could have been thinking that it’s easier to get forgiveness than it is to get permission and just go went ahead with it and see what happens Hmmm..well you got the letter that’s a start…..anyway, I’ve been there done that before……if you need a good corporate Lawyer who specializes in that stuff let me know i will give you his name…… hope it works out for you Leo..

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